Irene Villa

Play

Over seven years of experience in social media, 2D animation in studio productions, and brand development as a graphic designer specializing in content creation for visual media and social platforms. Extensive experience in audiovisual production, graphics, and digital skills that include illustration, photo, and video production. Adept in content creation for visual media and social platforms while adjusting to a new brand’s voice through collaboration on different strategies with internal production teams. 


Dec 2024 – Sept 2025

  • Developed brand identity assets including packaging, labels, and digital content.
  • Designed and produced visual materials optimized for engagement across social media platforms.
  • Collaborated with marketing teams to align content with brand strategy and campaign goals.
  • Assisted in content planning, creative direction, and product photography.

Skills: Branding, social content design, visual identity, art direction, Adobe Creative Suite, campaign support, creative collaboration.


Jun 2021 – Dec 2024​

  • Illustrated and conceptualized digital collectible artwork for blockchain-based projects.
  • Created unique characters and asset designs aligned with brand vision and narrative.

Skills: Digital illustration, conceptual art, creative development, asset design, brand storytelling

Jun 2021 – Dec 2024​ 

  • Animated children’s series including Plum, Caillou, and Sesame using Toon Boom Harmony and Photoshop.
  • Participated in full animation pipelines: storyboard interpretation, key animation, cleanup, and scene polish.
  • Collaborated with directors, producers, and international creative teams to meet artistic and technical requirements.
  • Ensured consistency in character movement, visual style, timing, and storytelling.
  • Delivered high-volume scenes under tight deadlines while maintaining artistic quality.

Skills: Cut-out technique, storytelling, character motion, frame-by-frame animation, teamwork, deadline management, and attention to detail.

Dec 2023 – Feb 2024   

  • Cleaned and colored animation frames for the music video JVKE – “Clouds”.
  • Maintained color consistency and detail throughout animated sequences.

Skills: Digital painting, cleanup animation, precision, color consistency

September 2025 – Present 

  • Support studio operations and assist with photography and video shoots, ensuring professional results.
  • Maintain, organize, and monitor professional-grade lighting, camera, and audio equipment.
  • Provide guidance to students on equipment and studio usage, fostering a safe and creative environment.
  • Prepare studio setups and manage workflows to ensure efficiency and high-quality visuals.

Skills: Studio management, lighting setup, equipment handling, visual composition, communication, organization


Jun 2020 – Jun 2021

  • Developed visual content for university communication campaigns.
  • Designed graphics, motion clips, and static content for multiple digital platforms.
  • Collaborated with institutional communication teams to increase student engagement.

Skills: Content ideation, social media design, communication strategy, Canva/Adobe tools, campus marketing.


Digital Content Creation and Strategies

Ontario Certificate | Georgian College

2025 – 2026

Bachelor’s degree in Graphic Design 

Pontificia Bolivarian University

2018 – 2023

Secondary School

La Presentacion de Envigado

Graduated in 2017


Activities and Interests 

May 2024 – Nov 2024

Supported school activities and student engagement by assisting with orientation, organizing off-campus events, and helping international students integrate into the community. Represented the institution across social, promotional, and community initiatives, strengthening communication and leadership skills.

Nov 2017 – Jan 2018

Worked as an art teacher during a summer camp, leading creative workshops for children ages 5–12. Developed lesson plans that encouraged self-expression, teamwork, and creative problem-solving through drawing, painting, and craft-based activities. Built communication, leadership, and classroom-management skills while fostering a positive, supportive learning environment. 


​​Skills & abilities​

Adobe Photoshop, Illustrator, Canva, CapCut, Meta Business Suite, TikTok Creative Tools, YouTube Studio, WordPress, Google Workspace, Asana, Notion, scheduling & publishing apps.

Toon Boom Harmony, Photoshop, Krita, Clip Studio Paint, Cinema 4D basics, storyboard interpretation, timing & movement principles, lip-sync, rigging support, scene cleanup, animation pipeline collaboration.

Adobe Illustrator, Photoshop, InDesign, Adobe Fonts, color proofing, pre-press setup, brand style guide creation, printing coordination, asset library management, Asana.

Toon Boom Harmony, Photoshop, Clip Studio Paint, consistent coloring, line refinement, layer & file organization, pipeline deadlines, quality assurance.

Adobe Premiere Pro, DaVinci Resolve, After Effects, CapCut, Adobe Podcast, color correction, sound cleanup, transitions & motion elements, pacing & storytelling for short-form and long-form formats.

Adobe Photoshop, Illustrator, Clip Studio Paint, Procreate, character design, asset creation, composition, visual storytelling, mood boards, concept sketching.

DSLR & mirrorless camera operation: Canon R50, Nikon / smartphone pro mode: Samsung V100 / Adobe Lightroom & Photoshop retouching / key light, fill light, rim light, backlight, softbox & continuous lighting setups / photo styling & composition / equipment care.

Camera operation, framing & composition, basic cinematography principles, manual exposure, audio basics, lighting for video, Premiere Pro, DaVinci Resolve, CapCut, field & studio workflows, content planning & shot-lists, exporting formats, aspect ratios for social media.

Awards and Honors 

Award for the fastest animator in delivering projects  


Project: Neru | Fifth Semester  

Project: Fulanos | Professional Core: Representation 


Project: Amargo | Salon del Comic